From unknown to unforgettable.

Speaking is a keynote, panel, or podcast appearance on data-driven PR, media relations, and how early-stage startups earn press coverage without a big budget or in-house team. As a communications strategist with 15+ years of experience, I help mission-driven startups go from obscurity to acquisition using one of the most overlooked growth levers in early-stage business: smart, strategic PR.

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SIGNATURE TALKS
01 A PR framework for every stage of growth
02 Building your PR foundation early
03 From one-off wins to a repeatable function
WHAT I SPEAK ABOUT

Three talks, built for different rooms.

KEYNOTE
A PR framework for every stage of growth
A simple, actionable framework to identify story angles, pitch reporters, and turn early wins into momentum.
WORKSHOP
Building your PR foundation early
How founders build credibility with limited resources — what reporters care about and how to craft a narrative that gets attention.
KEYNOTE
From one-off wins to a repeatable function
For comms professionals: the systems, messaging, and media relationships that drive credibility at scale.
WHO'S BEHIND THE TALK

I speak the language of high-growth startups because I've been in the trenches — helping early- and growth-stage companies punch above their weight with strategic, data-driven communications.

Kira Caban speaking at an awards event
Kira Caban speaking at a Protenus event
"

Kira was able to create a PR machine at Instawork, relying on thought leadership on economic research and labor trends to generate significant media coverage — all with a lean team and no agencies.

— Robert Ting, Chief Marketing Officer
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